Growing up in the age of Google, where answers are just a search box away, Generation Z (Gen-Z) are the ages between 11 and 17, are conscious and care about the world they live in. They have been cited as a more realistic, self aware, self reliant and driven generation. Acutely aware that jobs won’t be waiting for them when they leave school, they recognise the significance of getting valuable work experience early, with many of them wanting to own their own business and wanting to turn their hobbies into full time jobs. Millennial Generation (Gen-Y) are the ages between 19 and 23, possess the entrepreneurial spirit and characteristics that are necessary to create employment and start businesses to combat the 60% youth unemployment in the country.
Entrepreneurship requires a certain set of characteristics, as building a business takes vision and determination. Gen Y and Z possess such characteristics and although they have been described by older generations as being sheltered from criticism and being self-absorbed, there is something inspirational about this generation. Although Millennials are sometimes referred to as self-entitled, these individuals possess numerous inherent traits of a great entrepreneur. Both Gen Y and Z have grown up during a time where information is instantly available, thereby making them more creative and self-assured, given that answers to their problems are just a Google search away. Their connection with social media also allows them to network more easily. These individuals also favour working in teams and have a socially responsible mindset – they care about the world and their place in it.
Research reveals that entrepreneurs and the new businesses that they create, play a critical role in society and the economy as a whole, yet the country is not adequately equipping the youth to pursue this career option. We need a new approach to job creation as we cannot rely on the old way of thinking, where one’s life course was predetermined by parents and/or teachers who likely taught the youth to be a job seeker, as opposed to a job creator.
We need to ask the question does the school system effectively equip our learners to embark on an entrepreneurial journey? – www.bizcommunity.com
Gugu Mjadu, spokesperson for the Sanlam / Business Partners Entrepreneur of the Year competition